Successful Websites Start with a Plan. How information is organized and accessed is the difference between a successful site…and not so much. We are going to review ten basic steps for planning a successful WordPress website. The time invested in planning your WordPress website will net a site that meets clearly identified goals and provides compelling content that draws your audience to your site again and again. Advanced planning will help make your site easy to navigate and attractively designed to complement the content. Additionally we’ll review the WordPress Custom Navigation Menus feature plus how to use Posts, Pages, Media Attachments, Categories, and Tags to help you optimize your site so it effectively communicates your message to your readers and helps your search engine ranking.